For Vanessa Emlich, it's hard to convey the passion she has for aviation and air service.

Vanessa Emlich, 2025 Lincoln Airport Authority candidate
She got the bug for tracking air service trends after working for the German airline Lufthansa as a customer service representative and now spends hours at a time monitoring industry trends, flights and ticket prices.
“My experience a long time ago with the airline gave me the initial insight into air travel and I think that carried on throughout the rest of my life,” Emlich said.
Emlich has put that interest, as well as her experience as an auditor and analyst, to use on the Lincoln Airport Authority after she was appointed by Mayor Leirion Gaylor Baird to fill a vacant seat in 2023. Now she is running for a full term on the board in the May 6 general election.
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Emlich’s first day on the board came at a precarious time for the airport.
About a month before, Red Way airlines, a startup air service based in Lincoln, ended its operations after only three months, exhausting most of the $3 million in American Rescue Plan funds it was allocated.
“It was definitely a challenging moment to come on to the board,” Emlich said. “But also kind of an opportunity to come in and evaluate from somebody who hadn't been a part of the board, to see what happened with Red Way and how could we move forward?"
Emlich, 47, previously ran for one of two seats on the board that were up for election in May 2023, but finished third. Gaylor Baird later appointed her to serve after board member Nick Cusick stepped down.
Emlich said there are still some lessons to be learned from Red Way. Data from that time is being used in presentations to potential airlines about what routes Lincolnites are most interested in.
Outside of her board duties, Emlich is the director of the auditing department at Prime Therapeutics, experience that came in handy when the state auditor issued a report on Red Way.
She and other members of the board took those recommendations into account when seeking a new air service consultant to advise the board during its search for new airlines, Emlich said.
Emlich has worked toward that goal as a member of the board's marketing and air services committee. In a yet-to-be-approved strategic plan for the Lincoln Airport, the five-member board set attracting new air service to Lincoln as a central goal. Emlich said she and the board have been working with air service consultants to use data to advertise Lincoln to airlines.
“My background with that sort of data-driven decision-making has been helpful and just incorporating that marketing into our pitches to airlines has set us apart, I think, from other airports of maybe a similar size,” Emlich said.
During her time on the board, Emlich said she has learned more about how the airport — which includes an industrial park and general aviation and military sectors — is a key part of Lincoln’s economic development
When looking for a way to give back to the community, Emlich said she landed on the Airport Authority board because of how it connects Lincoln to the global community.
“Airports are a way that you can connect to each other across the country, across the world, and so just having that connection is important for us to grow as a city and as a community.”
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